Not specified
Founding Growth Lead
- Location
- San Francisco, United States
- Work type
- On-site · Full-time
- Posted
- (1 day ago)
About the role
About the Role
Build a demand generation engine from the ground up at a growing AI company serving the logistics sector. You will partner with sales, marketing, and product teams to turn product developments into effective go-to-market messaging and enterprise pipeline.
What You'll Do
Build and optimize demand generation channels that grow qualified leads and convert them into enterprise sales pipeline.
Own marketing operations, including attribution, automation, lead routing, segmentation, and funnel reporting.
Work with sales and product delivery teams to communicate product and AI capabilities to prospective customers.
Test and scale paid acquisition, email nurture, website conversion, account-based marketing, SEO, and emerging channels.
Manage agencies, contractors, and specialist partners to accelerate channel execution.
What We're Looking For
Three to five years of experience in growth marketing, demand generation, digital marketing, or account-based marketing.
Experience marketing enterprise technology in a sales-led environment, ideally at an early-stage or rapidly growing startup.
Experience building a demand generation program or marketing channel from zero to one.
Working knowledge of marketing automation, attribution software, CRM reporting, and website tracking.
Experience across multiple channels, such as paid digital, email, website, and content, with a demonstrated area of particular strength.
Understanding of funnel metrics and revenue conversion, including MQLs, SQLs, and pipeline.
A degree is required; a strong academic background is preferred.
Compensation & Benefits
Base salary: $140,000 to $200,000 annually. Visa sponsorship is not available.
Location
On-site in San Francisco, California.